Build or Buy 2.0
Gabriel Marechal
7/27/20261 min read
Build vs. Buy 2.0
With the rise of vibe-coding comes the resurgence of the age-old question in B2B: to build or to buy?
Determining the true “cost”, particularly in B2B, can quickly become a big friction point between team members.
That’s because depending on who you ask and their proximity to the pain point, people naturally include and exclude different factors in their calculation.
If you’re part of a buying group in the midst of deciding that for yourself, here are some considerations that extend past monthly subscription rates that have a major impact on the silent cost guzzler – time and resources.
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